Questionnaire to our target audience

We have created a Questionnaire to give to our target audience so we can understand what our music video requires. The use of this questionnaire will be useful to help us understand what appeals to our target audience and what we should do to make the video effective.

1. How Old are you

• 13-16
• 17-20
• 21-24
• 24-27
• 30+

2.What Genre of Music do you listen to

• Hip Hop    
• Classical
• Rock
• Heavy Metal
• R'n'B
• Other.....................

3.Where do you first hear about music videos 

• Word of Mouth
• Music Programs
• Radio
• Internet
• Other..................... 

4. What tempo of music video do you like

• Very Fast
• Fast 
• Medium
• Slow

5. What type of music video do you like

• Narrative (tells a story)
• Performance (the artist or band is performing)
• Concept (unusual or obscure) 

6. Would you go out of your way to watch music videos 

• Yes 
• No

7. What would you say is your favourite music video and why

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8. How many times a week do you listen to music videos

• 0-1
• 2-3
• 4-5 
• 6-7
• 8+

9. How long do you prefer music videos to be.

• Under 2:00  
• 2:00 - 2:59
• 3:00 - 3:59
• 4:00 over

10. What is your least favourite genre

• Hip Hop    
• Classical
• Rock
• Heavy Metal
• R'n'B
• Other.....................